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Webcasts
On Demand Webcasts
Preparing Retail Campaigns for the Holiday Onslaught
Unwrapping a Gift: A Holiday Intent Map for Retailers
Seven Steps to Intent-Based, Cross-Channel Marketing
Why Broad Match is Not the Answer for Online Retailers
Managing Large Retail PPC Campaigns
Why Paid Search Challenges in Internet Retail Require a Radically New Approach
SEM Innovation – A Game-Changing Approach to Search
Adding Laser-Focus to your PPC Ad Groups so you can Target Searcher Intent
Blog Archives
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Categories
- Abstraction Layer (2)
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Adchemy’s Holiday Gift to SEMs
Last week, Adchemy released an intent map to help retail search engine marketers build out campaigns to sell tablet computers during the holiday season: with 700K+ keywords in 26K+ tightly-themed ad groups, the intent map covered popular manufacturers and models of tablets (iPads, Kindles, etc.) with a variety of holiday search terms (Black Friday, Cyber Monday, Christmas, etc.) Continue reading
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Get 10% Off SMX East and Visit Adchemy in NYC!
The Adchemy team is proud to announce we will be sponsoring and participating in several events happening at SMX East in New York City, September 13-15th. Get 10% OFF All-Access Passes As a sponsor, Adchemy is happy to pass on … Continue reading
Posted in Events, News, Uncategorized
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Schema.org: A Boost for SEO, but What Else?
The big news from last week is that Google, Yahoo!, and Bing have collaborated on a project called Schema.org which standardizes website markup codes, allowing the search engines to present content in specialized formats for improved organic results. This news, … Continue reading
Connecting Search Intent to Facebook Ads
Facebook ads are more like display ads than they are like search ads, but search engine marketers are being asked to take on Facebook advertising. How can they use their search campaign data to run better Facebook campaigns? Continue reading
Making the Top 100 …
Adchemy named one of the 100 Top Private Companies in digital media. Continue reading
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2010: A Banner Year
Demand from large scale retail, finance and insurance customers using our consumer intent technology to deliver highly relevant ads at scale. Continue reading
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